Recognized throughout the ‘Big Easy’ as New Orleans’ own, Big Shot delivers unbeatable value with unique flavors. Big Shot began in 1920 as Jefferson Brewing Company with a horse and wagon, and grew into a thriving company. By 1927, Jefferson Beverages offered drinks in flavors including root beer, sweet mandarin, cider and grape, and with the purchase of the Orange Crush bottling company in 1928, started producing 4,000 cans daily. But it was in 1935 with the creation of the Big Shot brand that they really made their place in New Orleans history. By 1938, Big Shot Root Beer was a hit.